Nicola Dibben / NETWORK EDUCATIONAL PRESS / 2014-9-25 - - On its release in 2011 Biophilia was acclaimed as the first "app album" and the birth of a new music format. It was greeted as the way forward for musicians and developers, at a time when the traditional album format was under threat. Biophilia is an album for mobile digital devices, conceived and creatively directed by Björk, one the world's most innovative musicians, and executed by a team including interactive artists, developers, and designers. Here, Nicola Dibben draws on her experience as a member of the creative team working on the app suite to provide an insider's perspective on the creative process and product. The entire project's conception and realisation are traced, drawing on dozens of original interviews and participant observation.